November 16, 2011 by Carrie
Now this is pretty cool! According to Gartner research analyst Brian Burke, “Gamification could become as important as Facebook, eBay or Amazon. During 2012, 20 percent of Global 2000 organizations will deploy a gamified application. IT leaders must start exploring opportunities to use gamification to increase engagement with customers and employees, with the aim of deploying a gamified application next year. Understanding how to apply game mechanics to motivate positive behavioral change is critical to success.” Thanks to BetaNews for the article about trends that will “hugely affect decision-making;” including gamification!